A Look At 4 Major Ice Cream Companies on Facebook

06 June 2011 ~ 1 Comment

A Look At 4 Major Ice Cream Companies on Facebook

Summer is almost here and the weather is heating up!  Summer time fun includes travel, swimming, BBQs, and ice cream. We wanted to treat you with an overview of what four major ice cream companies are doing on Facebook. High Level Facebook Numbers: The chart above displays the number of likes, interactions per day and [...]

Continue Reading

Learn How to Combine Your Email and Social Media Marketing Efforts

27 September 2010 ~ 0 Comments

Learn How to Combine Your Email and Social Media Marketing Efforts

Many companies are treating email and social media separately and letting them exist in silos. Learn how to these two powerful tools can work together in tomorrow’s Chatter Marketing episode “Integrating Social Media and Email” with Jason Peck. Use email to facilitate social media engagement Drive email signups and capture leads through social media Use [...]

Continue Reading

Do You Use Social Media But Don’t Have a Strategy?

16 August 2010 ~ 0 Comments

Do You Use Social Media But Don’t Have a Strategy?

Learn How to Develop a Goal-Based Social Media Strategy! Companies are jumping on the social media bandwagon, but many do not use this social media to its full advantage. Join eWayDirect’s Social Media Manager, Jason Peck for this week’s Chatter Marketing Topic: “Developing a Social Media Strategy.” This Chatter Marketing Topic will help you: Determine [...]

Continue Reading

Social Media Optimization vs. Social Media Marketing

15 April 2010 ~ 3 Comments

Two trends have been surfacing a lot in the past few years and there is much confusion over the difference between the two, so I thought it wise to bring to light the meaning of these two trends with the help of an article by Media Verso. Social media optimization (SMO) is refining a website [...]

Continue Reading