eWayDirect Blog

Thanks to all who joined us on Tuesday at 2pm for our 6th episode of Chatter Marketing – Email Segmentation by the Clock. If you missed it, you can check out the video and slides below to get a few tips on email marketing segmentation, frequency and timing from Patricia Wilson, our VP of Customer [...]

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I just wanted to share this awesome new feature we rolled out recently. We now have the ability to dynamically segment and target subscribers based on order history information we capture down to the item level. This allows ecommerce and catalog clients in a single action to segment lists based on the number of orders [...]

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