James DeLorenzo Shares New Ways To Monetize Athletes’ Digital Assets

21 July 2010 ~ 6 Comments

James DeLorenzo Shares New Ways To Monetize Athletes’ Digital Assets

A few years ago it may have been common for a public relations firms who represented athletes to market their clients without taking full advantage of online applications and platforms. Certainly some athletes had their own websites, such as Grant Hill who was an early innovator of the idea, but no one was really using [...]

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