Learn About eMindshare at ad:tech New York

Happy Halloween! I hope you have a fun and safe weekend with friends and family.

We just wanted to let you know that we’ll be at ad:tech New York next week (November 3-4). Stop by booth #2104 to learn your eMindshare quotient (emsQ), an innovative way to measure consumer awareness and sentiment.

Our eMindshare engine monitors a company’s marketing key performance indicators and uses them to build the company a roadmap to online marketing success. The eMindshare Quotient enables marketers to view and monitor how their company is performing against their top competitors. If you visit our booth, we’ll show you how your company ranks against some of your competitors in awareness (breadth and depth of mindshare) and sentiment (popularity and trust).

eMindshare is a multi-dimensional metric as well as a corporate discipline. It allows companies to monitor how their campaigns (social, email, print, PR) are performing, and see which of their campaigns are disruptive in the market, creating significant positive and/or negative change in their rankings as compared to their direct competition. When you take advantage of this knowledge, you’ll be able to make much smarter marketing decisions.

We’d love to chat further about this and hear what your business goals are for next year. Visit us at booth #2104 at ad:tech New York or contact us for more information about eMindshare.