Thoughts and Ideas about eMarketing
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prAna is the Sanskrit word for ‘vital life’ (from the root prā ‘to fill’, cognate to Latin plenus ‘full’). The backbone for this company is it’s strength in its name and their belief in mindful living and an eco-conscious clothing line. prAna has grown from a small garage startup and evolved into a company focused [...]
Is there really a purpose to as to why businesses are using various social media tools, or are they just doing it because everyone else is?
A few years ago it may have been common for a public relations firms who represented athletes to market their clients without taking full advantage of online applications and platforms. Certainly some athletes had their own websites, such as Grant Hill who was an early innovator of the idea, but no one was really using [...]
Quality score optimization is a subject that has been discussed in the paid search field for a while with numerous articles, blog posts, and videos on the subject; so I am not necessarily covering new ground here. However in my experience, there is quite a gap between talk about the subject and implementation of best [...]
Wow, I thought we were past the days of irrelevant link requests, considering all the information out there on how bad of an idea it is. I guess there are still some SEOs out there who think this works. Here’s a link request I got the other day from somebody wanting my fantasy football advice [...]
The explosion of social media is an amazing tool, for both connecting to old friends & family or building engagement platforms for your business. But as the rise in marketing expands so does the amount of spam–an awful truth that unfortunately we have learned to live with. We put up with unsolicited emails from “companies” [...]
I hope everyone had a fun and safe Independence Day weekend and short week back at work! Here are some stories from this week that you may have missed that I thought you would find helpful. Digital Coupons Help Stores Get More Info About You Houston Chronicle reports that the convenience of using coupons on [...]
If you watch Hulu at all, you might have seen a few ads for the Microsoft Kin. Microsoft’s response to hundreds of smartphones has officially had its plug pulled. The lack of sales in the US has lead to combining the teams from Kin and the Windows Phone 7 and not releasing the Kin in [...]
As a new member to the eWayDirect team I would like to formally introduce myself to the all the followers of the company. My name is Matt Clark and I am currently heading into my final year in the sport management program at York College of Pennsylvania, while also trying to obtain as much practical [...]
Lets face it- Using your mobile phone for just making phone calls, “is so 2002.” From location-based applications to reading books on iPhones to random restaurant look-ups based on a search criteria (Urbanspoon), the mobile technology we know and love is changing at a pace that consumers can barely keep up with. Currently, mobile technology [...]
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